Tuesday, January 16, 2007

LG's Pretty new phone

LG Electronics (LG) has named February 2007 as the UK launch date for its stunning new handset, LG Shine (Shine). The UK launch is the first stage in Shine's global programme, with the handset being available in all major global markets by Q2 2007.

LG has already sold more than 180,000 Shine handsets in Korea since its launch in November, with more than 3,500 units a day still being sold. As the second handset in the Black Label Series of premium mobile phones Shine has already created a massive amount of interest globally with its wide 2.2 inch ‘magic mirror’ screen, multi-functional scroll key and brushed full metal body.

“With Shine, LG has yet again pushed the boundaries of mobile phone design,” believes Michelle Potgieter, National Manager, Sales and Marketing: LG Mobile Telecommunications, South Africa. “Inside its sleek, full metal body, LG’s cutting edge design technology delivers a high specification of features coupled with impressive battery life. With superb music, photography and video capabilities, we’re expecting Shine to be even more successful than Chocolate, which continues to sell exceptionally well worldwide, 12 months on since its launch.

Full technical details of Shine will be announced at the launch event in May 2007.

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